29 August 2016

Our current list of solutions for feet-friendlier footwear for kids that we are thankful are currently available as we continue to drive the demand for even more and ever better options.

24 June 2016

Prefer your feet to be free? Like to move yet still want a little protection from the terrain at times? If you answered yes then this list of active sandal options is for you.

A very timely and relevant post from Seth Godin today: How Idea Adoption Works. "Every important idea starts out on the fringe. It's not obvious, proven or readily explained. And a tiny group of people, people who like the fringe, engage with it."

Just before storytime, my 4-year old neice Tara and I got to talking about her new tap shoes. I couldn't help but point out their shape (sweetly) and then simply asked her if she wanted to be a part of "the mission."

Wide in FEET FREEX speak means the feet are wide AND the toes are the widest. Period. "Wider than the rest" does not cut it. Like the image below. I've drawn the blue lines straight through the metatarsals, the 1st and 5th toes are meant to follow...

People said I was "brave" when I sold all of my belongings and set off to travel around the world. I said I wasn't brave, I was prepared. It felt so right to go, it would've been harder to stay. At that time that was...

Barefoot is not a type of shoe. Barefoot is not a brand. It is not a feeling. It is not SOMEthing. It is NOthing. The foot is either bare or it is not. One is either barefoot or they are not. That is all.

Why is that important? Because most people don't know that they have control over them. Many don't even realize they are deformed these days because it's so epidemic. And those that do realize it don't often know that...

Oh my word! The WORDS that are being use to market footwear these days are sometimes hilarious, other times negligent. I've laughed and I've cried. ANATOMICAL is one of them. It comes from the word ANATOMY which...

Be brave! Modify your footwear! In this DAILY DOSE Jessi demonstrates three ways a shoe can be modified to allow for more natural movement. She also points out the importance of...

...that is killing human movement. Toes stuck in tapered, immobile shoes are too. In both cases, the act alone is not the problem. The amount of time spent doing it compounded by the level of one's activity or inactivity when they're not doing it can result in a problem.

It's time for zero-drop to include toes too. Natural Footgear writes: Toe spring is a toe-deforming shoe feature present in most shoes, including athletic shoes. Toe spring is the elevation of your shoe’s toe box above the...

Footwear science is BIG TIME. It's amazing the magnitude of people, time and money that are involved these days. The more I looked into it the more confused I became...

Come along and see what Jessi gets up to during a free run in the forest...

Jessi introduces you to BAREFEETZ: crafty, customizeable, fun-to-make and even more fun-to-wear footwear.

It's time for the feet to shine. Getting to know your feet is vital to understanding and wanting the best for them. Jessi breaks the ice by introducing her feet to you: the good, the great and the what parts still need some work...

Jessi explains the modifications she made to her cycle shoe to accommodate her feet.

1 Oct 2015

Introducing the DAILY DOSE from FEET FREEX. An open, transparent dialogue of all things feet and footwear always geared toward inspiring positive change.

Join Jessi as she takes you along through the trials, tribulations and ultimate triumph of her feet and discusses the inspiration behind FEET FREEX. **Warning it's long :) condensed version coming soon...

Footwear science is BIG TIME. It's amazing the magnitude of people, time and money that are involved these days. The more I looked into it the more confused I became as to how footwear has not been more true to the natural foot.

It is time we begin to differentiate between foot-shaped feet and shoe-shaped feet. If you have been wearing shoes most of your life, it's most likely that you currently have a shoe-shaped...

...and the lack there of. Here's a link to a video that at :34 shows two clips of a foot landing (it seems like running.) They are both shown from the lateral aspect of the foot.

I want to make a point and I'm going to throw some numbers around to help with that. They all have some relevance and are based on fact or are one of many true possibilities to choose from. Please don't nit pick. It's not meant for that. You'll see what I mean.

Although I've had a couple pairs of toe socks over the years, until I read this little clip from 1890,  in Babyhood: A Monthly Magazine for Mothers, I hadn't stopped to think that "the power of an elastic stocking is by its persistance very great."  I now wear and recommend...